Business Communication Tools – Which one to opt for among VoIP and Landline?

If an organization is stuck with the age-old telephone systems, odds are their communication system is soon to turn obsolete. Long gone are the days when business communication was limited only to the landline phones. As technology grows beyond boundaries, the need for a robust and scalable community system seems ideal. In short, what an information age organization needs is the VoIP system.

And what is this VoIP?

Voice over Internet Protocol is the 21st-century business phone system. It consists of a virtual phone number and employs internet technology to make or receive calls. Unlike the plain old traditional systems, these do not require hard end copper wires to transmit the call from point A to point B.

VoIP embeds the switching terminology where information is encapsulated in packets and then these data packets are transmitted to the receiving end. Here, the data is decrypted and arranged in the form of meaningful information. Put simply, this form of international phone system converts audio signals into data packets that are routed via the internet technology to finally reach the destination.

VoIP telephony enabled devices has an adapter, primarily a modem that is used for transferring data packets and in a way facilitating communication.

Traditional telephone lines, on the other hand, used copper-wire based transmission lines and were basically an analog system. Communication over the landline phones is made possible with the help of a PBX hardware that connects with the local BTS. Calls are exchanged based on the area codes followed by the contact number.

Which one is better?

  • Now the question that arises here is which one is better for business communications. Whether the wired telephone lines meet the needs or is it the digital phone service that hails in offering the required business communication needs?

Driving a comparison between the two is difficult as both of these are based on separate technology. Yet, we have articulated the basic factors that determine the efficiency of the phone system.

1. Ease of Communication

Imagine you are on the way to your office or you have just left the premises to be home. Meanwhile, a customer dials to connect over the landline phone. Since you are not at your desk and there isn’t anyone else authorized to answer, the phone keeps ringing, dodging the communication. Not to mention, the obstruction laid and the impact it has on your customer relationship.

On the other hand, a virtual phone number is one that can be accessed virtually on all devices, irrespective of your location. Whether you are in your cubicle or walking on the pavement or in a cab, your customers can connect with you at all hours of the day. Such a business phone is something that all organization needs to embed within their workforce to improve the visibility of their business and enhance customer interaction.

2. Customizability

Whether a small-sized organization or a hefty organization with loads of employees, VoIP services are customizable and apt for all. Business owners have the ease to select from a range of services and pay only for the ones they find suitable for their business. For instance, consider you do not want to have a voicemail email transcript as one of the services. So, you can opt-out of the same.

On the other hand, landline services come with fixed pay, and no matter if you need a particular service or not, payment is mandatory.

3. Feature list

This one is pretty obvious. Landline services are limited in their Offerings. It is only the calling, conferencing, and call-waiting features that are supported by landline phones. Contrarily, internet business phone systems provide an array of features, each of which is designed to simplify and optimize the end to end business communication.

From video calling to live conferencing, email transcripts of voicemail, call forwarding, automated forwarding, IVR facility, and free calling, the authentic business phone systems include all. And this is not the end, apart from the aforementioned features, business leaders and managers can effectively integrate their VoIP phone system with third-party tools and software to enhance business productivity.

4. Reliability

 The fact that virtual business communication is facilitated by internet technology, it is dependent on power availability. Outages might turn fatal for the organization cutting down their phone system and putting their business to a stop.

Landline phones don’t require electricity and can run without any problem, even if there exist power outages. This is one aspect where virtual telephony remains on the backfoot. However, domain experts are working tirelessly to fill this gap and ensure uninterrupted communication even in situations of a power outage.


Having said all of the above, it is clear that VoIP is a better choice when it comes to reliable, secured, and scalable communication. If you are just starting up or planning to upgrade your telephony, this is the right time to invest in virtual telephony.

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