Entertainment

4 Important Concert Ticketing Tips in 2021

Concert ticket sales were one of the top issues of last year. But before COVID-19, music performers and other entertainers sold tickets, and they will continue to sell tickets for their offline concerts even after COVID-19. For instance, BTS just announced a date for their show happening live in Los Angeles’ SoFi Stadium. However, lots of people do not succeed at concert ticketing. They make hundreds or even thousands of tickets available only to sell some percentage of their tickets. 

Ask superstar artists, performers, or event organizers to explain the “sold out” feeling. They will tell you it is one of the best feelings in the world. And it is indeed the best feeling because it is a reward for months of planning and application of correct success strategies. To succeed at concert ticketing as an artist or organizer, you might want to hold on to these few tips.

Make Use of Various Types of Tickets

One of the things we tell artists on Show4me is that they need to be flexible and open to different ideas. As someone hoping to maximize ticket sales in 2021 and beyond, you should consider using different types of tickets. It could be the general admission ticket, VIP ticket, early bird ticket, multi-day pass, and one-day pass.

No matter the size of the concert, it is always advised that you use more than one type of ticket. You could combine all the types of tickets mentioned, or it could be just three. No matter what you decide, do not use a single type of ticket for your concert.

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Pricing Is Important

Pricing is just as important as the strategies that you have laid down to increase concert ticket sales. The process of setting the right price is a critical step, and many factors should be considered when fixing a ticket price.

The right price can make all the difference. Therefore, you need to find a balance. Do not charge too much, neither should you demand so little also. Consider making your pricing completely value-based. Also, you can get privileged information on perfect pricing for your concert tickets 2021 on Show4Me. They are experts at this, and they can provide answers to anything relating to ticketing, including pricing. 

Consider Different Approaches to Ticket Sales

First, you need to decide whether you want to charge fans for your concert or not. If you would charge them, you need to consider three different approaches to marketing your tickets. You could consider door sales at the show, online sales, or venue sales by organizers. 

For door sales at the show, it is bound to happen because some people will want to attend your concert on that day. So, make tickets available to them a few hours before the show. You can also sell tickets online (e-tickets). Music concert tickets 2021 are sold on Show4Me, and these tickets belong to the people organizing the event. Also, a third option will be to give your tickets to event organizers for distribution. We advise you to maximize all three options to get the best outcome.

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Selling Tickets Early

This probably might be unexpected. But one strategy you can adopt to increase concert ticket sales is selling your tickets early. Lots of people get it wrong by leaving it late or not doing it early enough. 

Putting your tickets out there early can help you increase sales. And you can use the revenue gained to improve your event. Thousands of people rely on Show4Me for early ticket sales. And they are consistent with constant clients’ satisfaction. 

Final Thought

You do not have to be the BTS crew before you can get incredible ticket sales. The tips we have shared here can be game-changing. Adopt every strategy that we have shared here, and there will be a difference for sure.

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